MLM Article Marketing Success Tips With 4 Key Marketing Strategies For Your Business
If you are new to network marketing or a seasoned vet who earns a sizeable income online every month, a great way to make the most of your time and marketing efforts is through MLM article marketing, or sometimes referred to as content marketing. Learning how to properly write and format your articles combined with effective submissions to popular article directories are great MLM success tips. Get your network marketing opportunity noticed and generate targeted leads and business prospects. Here are 4 key MLM article marketing strategies that you can use right now to promote your business successfully on the internet.
First, you must conduct proper keyword research and determine which keywords or phrases you are seeking for your MLM article marketing campaign. You want to find words and phrases that are targeted and have search popularity but are not too competitive for you to achieve a ranking. The most popular tool for conducting this research is Google’s free keyword research tool. After determining your target key phrases, no more than 3 or 4 words is recommended, you will build your article title and article summary around some of your targeted keywords or phrases.
For search engine optimization (SEO) your targeted keywords in the title and summary should be towards the beginning as Google and most other search engines read and index from left to right. Obviously, the content of your article must be relevant to the title, summary and author box as well to have any possibility of achieving a high organic ranking in the search engines. Successful article marketing must have these article elements in alignment so that page indexing is consistent resulting in well earned ranking through proper research and keyword density.
Next you need to make sure your article is organized and pertinent with good content. You do not always have to solely use paragraphs as certain key points can be detailed with bullet points or numbering. This helps your article stand out from others and creates a different flow that your readers will appreciate.
The content in the body of your article needs to make sense and be relevant to the article title. Your target keyword phrases can be sprinkled throughout the article but they must not be redundant and overused. This takes away from the flow and credibility of your article and actually is down-graded by the search engines. Now your keyword phrases do not have to be as visible throughout the article as once recommended. Many marketers used to live by the 3% rule that your keyword should be mentioned three times per 100 words in the article. This is no longer a useful practice. Find balance and flow with your keywords and phrases. Mention them enough to be indexed but not so much that they appear overused and undervalued.
Now focus on providing important information in your articles so that your readers will find answers to their questions and not just more questions left at the end. Imagine that you are a stranger reading about MLM article marketing and ask yourself if you are providing quality information and answers or is it just fluff and not real significant. Also, keep your articles focused and targeted without trying to impress readers with big words and phrases. Being to “wordy” or complicated is a great way to lose readers no matter how compelling your content may be. Your article marketing strategy needs to be focussed with just a single topic being discussed per article. Related topics are easily covered in additional postings thus providing more content adding to your MLM marketing strategies.
Third, your articles need to be informative and target your audience. You can do so by using simple words instead of using big ones by putting this in a way that the average person can understand. You may have had an experience at the hospital where the doctor told you of your condition using some complicated medical term that sounds serious but simply means you have a stomach ache or sinus cold. Use this same approach in your article marketing by providing valuable easy to understand content
Once you finish writing the article, read it over and see if you understand it. Better yet, give this to someone else and see what they say. If there are some concerns, edit it because although you may be an expert in this matter, your readers may not and the reason why they want to read about MLM marketing strategies is to learn more about what you can offer.
Do not forget to check on your article to see if there is anything new you would like to add. This is where your creativity is expressed as there are different ways of stressing a point. The bottom line is that you want people to get value and visit your site.
You can get new information by joining and posting in online forums and blogs. Some even put snippets in their articles. You should add something daily and don’t forget to put a link to the article on your site.
Finally, each article has an article summary. Most directory websites require this so in just 2 or 3 sentences summarize it and say what your article is all about and why viewers should spend their time reading the entire posting. If you do not put any effort here, you may have already lost the opportunity to make it look interesting for the reader to find out more. Remember the summary also needs keywords reflected in the title and article body.
Article marketing for MLM is very beneficial for creating interest in your MLM opportunity without spending additional money on advertising. When you follow the 4 article marketing strategies mentioned on a consistent basis you will achieve strong rankings and enjoy more popularity on the internet. Again, you need to have a catchy title, make sure it is well organized and informative so people will be encouraged to visit your site.
If done properly, you will undoubtedly get more traffic and generate more leads which is what MLM article marketing is all about.
